Title: Social Media & Community Manager
Reports to: Director of Brand Marketing & Communications
The Social Media & Community Manager is the voice of Square Enix Montreal externally, and the voice of the customers internally. He/She is responsible for developing and implementing social media marketing strategies to increase customer engagement, build and maintain brand loyalty, and provide feedback to internal stakeholders (Product Marketing, PR, Brand, Customer Service, and development teams). The candidate we are looking for will need to be a player advocate with a passion for mobile gaming.
− Develop and implement the Social Media & Community strategies for one of our upcoming releases
− Work closely and collaboratively with the Product Marketing, Brand Marketing, PR, Customer Service and Development teams
− Strategize, create, adapt and publish content on social media channels to support and engage community to maintain consistent and positive presence across our channels
− Analyze social media data, monitor community health and adjust content to maximize content KPIs and ROI of community programs
− Identify and engage advocates (successful bloggers, highly engaged players, etc.) to extend and increase brand awareness
− Work with the Game team to define the tools necessary for proper management of the community in-game
− Gather and synthetize community feedback for other stakeholders to adapt the live strategy based on community needs
− Initiate, organize and coordinate events involving studio visits from fans, chats with development teams, external community events, contests, etc.
− Stay updated on new social media tools, best practices and curate relevant content so that Square Enix Montreal continues to be an early adopter of these technologies.
− Collaborate with other community managers across the Square Enix Group to share best practices and optimize Square Enix’ community engagement.
Experience & Qualifications
− Minimum of 3 years’ experience in social media, community management, digital marketing, content creation and customer support
− Minimum 1 year experience in the video games industry
− Proven experience in copywriting and growing community engagement across social media channels
− Bachelor’s degree in journalism, communications, marketing, media studies or related fields, or equivalent work experience
Skills & qualities
− Outstanding oral and written communication skills in English and French, with strong attention to detail, grammar and tone
− Any additional language is a big plus but not required
− Hands-on knowledge of digital media tools: digital photography, basic Photoshop and video editing skills, knowledge of apps used for creating and sharing social content
− Proficient in MS Office
− Experience working with task management software such as JIRA, Confluence and Basecamp
− Experience with CRM tools as well as publishing and monitoring tools
− Extensive knowledge of the video gaming space, especially on mobile
− Excellent customer service skills and team spirit
− Creative thinking with strong analytical skills
− Proactive, dynamic, resourceful, adaptable and able to work in a high-paced environment
Motivation & Interests
Ambition and passion for video games are essential.
Knowledge and active usage of social media is crucial!